Recognized as a “Marketing Maverick” by Business World in 2012.
Headed the Marketing Team nominated “Best Marketing Company” by Philippine Marketing Association for Two Consecutive Years (2010 & 2011).
More than 20 years in Brand, Corporate and Digital Marketing Management:
At what price should product X be sold? Should I hire this candidate over the others? When’s the best time to launch the new line? Should this branch be closed permanently? Which supplier offers the best deal? Decisions are at...
Artificial Intelligence Augmented Reality Machine Learning These are just some of the terms you need to be familiar with in order to grasp the idea of “Web 3.0.” Web 1.0 happened in the 90s when internet users looked at static...
Numbers tell a story. A business will turn to the numbers and gauge its performance vis-à-vis others in the field. Numbers can tell a story of success, when profits are on the rise and customers are happy. Or it can...
Death and taxes…and change. Those three are certain. And in an era where change isn’t only guaranteed, but happens in the blink of an eye, a company will find itself perpetually swimming in shifting waters. And it’s not just about...
The road to hell is paved with good intentions. You might be searching for your “Dream Team” only to end up with a hiring nightmare. This is what happens when you come into the hiring process with the wrong assumptions...
“Have you tried turning it on and off again?” That’s the famous line from the British comedy series “The IT Crowd” featuring the antics of a company’s tech support fielding calls from helpless coworkers with computer troubles. It is a...
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